The AI Maturity Index.
Five stages, from work held entirely by people to a business whose revenue and operations layer is agentic by default. Most $2M–$30M businesses we audit grade at stage two: plenty of software bought, almost no judgement moved.
Citation: DigiAI.pro, “The AI Maturity Index”, 2026. https://digiai.pro/ai-maturity-index
Manual
People are the system.
- Enquiries are answered when someone gets to them
- Follow-up depends on memory or a spreadsheet
- Nobody can state lead response time without checking
What moves you up: Instrument before you install. Measure response time, follow-up completion and hours spent on the top three repetitive tasks for two weeks.
Tooled
Software has been bought. Judgement has not moved.
- A CRM exists but is filled in after the fact
- Point tools are used privately by individuals
- AI use is personal and undocumented
What moves you up: Pick one measurable revenue path — usually inbound response — and give it to a single agent with a defined scope, not a tool subscription.
Assisted
Agents draft; humans still carry the process.
- Drafting, summarising and classification are agent-handled
- A person still moves work between systems
- Gains are real but unmeasured and person-dependent
What moves you up: Close the loop. An agent that drafts but cannot write back to the system of record leaves the hours where they were.
Installed
AI Employees hold defined roles end to end.
- A named role — intake, triage, follow-up — runs without a person
- Escalation thresholds and audit trails are defined
- Recovered hours and response times are reported weekly
What moves you up: Widen coverage role by role, and start sampling agent decisions against human reviewers to keep accuracy honest.
Infrastructure
The revenue and operations layer is agentic by default.
- New processes are designed agent-first
- Observability, escalation and ownership are standard
- Headcount growth is a deliberate choice, not a reflex
What moves you up: Protect it. Governance, monitoring and periodic re-scoring are what keep an installed system from quietly degrading.
Grade your business
Ten statements. Answer honestly — the value is in the low scores. Nothing is sent anywhere; the result is calculated in your browser.
- 01We know our median inbound lead response time this month.
- 02Every enquiry gets a first response within five minutes, day or night.
- 03Follow-up runs to completion without anyone remembering to do it.
- 04Our CRM is updated by the system, not by people after the fact.
- 05Qualification happens before a calendar link is offered.
- 06Repetitive admin in operations is handled without a person touching it.
- 07Client-facing status updates go out without being requested.
- 08Agent decisions are logged with the reasoning behind them.
- 09There are defined thresholds where work escalates to a named person.
- 10We report recovered hours or response improvement to leadership.
0/10 answered — your stage appears once all ten are graded.
Put a dollar figure against the gap with the revenue leak calculator, or see which processes an AI Employee can hold.